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Profile:
With impressive stints at Star and Sony, Tarun Katial, the affable 32-year-old is one of the most successful executives in the Indian media industry.
Tarun is stewarding the setting up of BIG 92.7 FM’s 45 stations across the length and breadth of India, giving direction and realising the stakeholder's vision.
The vision being– "To be the first choice of listeners as we not only entertain but positively impact and transform their lives. The emphasis should be that we go beyond entertainment. We exist because we wish to make a difference to society at large especially to those who are at the bottom of the pyramid."
Prior to BIG 92.7 FM, Tarun Katial was with Sony Entertainment Television where he held the position of Executive Vice President - Business Head SET, focussing at driving strategic initiatives across functions for the channel with a view to drive higher viewership and revenue and further strengthening the Sony Entertainment Television brand.
Tarun, who has a media and communications background, has been with leading advertising firms of the country including Saatchi & Saatchi, Nexus Lowe and Ogilvy & Mather.
Before his SET stint, he held the position of Executive Vice President - Content and Communications at Star Network, overseeing its successful programming and marketing of all STAR TV channels in India over the last several years. Tarun brings impressive credentials with an established track record of well-crafted successful shows and channels.
Amongst his other key achievements, a significant one is for being voted the NewsCorp Achiever for Asia and another for being included amongst the best in the India Today 30 on 30 list. He was also a part of the team that won the first Media Gold at Cannes.
As the COO of BIG 92.7 FM with 45 stations pan-India to operate with, Katial will be at the core of the next communication revolution -- FM Phase II, and has a real chance to make a difference to the society at large.
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